Influencer Marketing Packages

A. There are so many social channels through which influencer marketing campaigns can be run. The choice of the channel depends on the product category. For example, Pinterest and Instagram work best for a visual representation of products and services whereas Twitter and LinkedIn work best for business or literature categories which require less visual representation. The choice of channel is made to target a larger audience for your brand with the best display of your brand story.

A. If your consumers are on social media, then influencer marketing can work best for your company. ( At times it becomes challenging to run an influencer marketing campaign for every product and service categories but at Tech2Globe our influencer marketing experts understand the client’s needs and formulate customized strategies and guide our clients thoroughly before running any campaign on micro influencer platform in India. )

A. Influencer marketing targets a larger audience via social media influencers in India, USA, UK, etc. to show the content related to your brand, whereas content marketing involves developing content for every platform and channel that is relevant for a clearly defined audience

A. Certainly not! All influencer marketing companies run the campaign to display quality content and not quantity. Since influencer marketing uses social media channels that is why the larger audience is targeted automatically. At Tech2Globe our team of influencer marketing specialists aims to run result oriented high-quality influencer marketing campaign to establish an effective connection between a brand and its users.

A. At Tech2Globe we provide tailor-made influencer marketing plans to suit all kinds of budget categories. At any point in time influencer marketing is a better alternative and highly effective channel to do brand communication and its results last longer than traditional marketing practices.

A. Costs for influencer marketing vary wildly and will depend on the specific influencers you want to use. Some major influencers charge $150k for a single sponsored post, while smaller ones might charge $200 for ten. By working out what your aims for the project are and ensuring you track results to work out ROI, you can decide what budget you want to allocate.

Micro-influencers are influencers with small audiences and followings. While they are not well-known, they are often very connected and involved with their area and being influential within it.There is not set definition, but you would not expect a micro-influencer to have followers in the tens of thousands (although you can define an influencer as ‘micro’ relative to their area).While micro-influencers do not have the reach of the bigger names, they still have a lot of value and are often more genuine and discerning with promotion.

At Tech2globe we are committed to ensuring a completely safe and secure user experience. Our content-upfront model ensures that brands are able to assess the content quality and influencers prior to finalizing the collaboration.

Our influencers database has an individual rating based on the quality of their content, their followers, and their social engagement to calculate the expected impact they may have on your brand or business. This is to make sure you have all the information before choosing an influencer to represent your brand or business.

Tech2globe influencers are renowned for producing beautifully crafted content, on-brand, on demand. But it’s up to you to inspire them! You get out what you put in, so it’s important to be clear about what it is that you expect from our influencers so they can put their creativity to work. You can request anything you like: pics, clips, boomerangs, stop-motion vids, and illustrations – even latte art! The sky’s the limit.

With advertising, you create a paid promotion for a chosen audience. With influencer marketing, you market your products and services via an influencer to that influencer’s network. Research shows that people trust influencers more than they trust advertising. So, using advertising can be less effective than influencer marketing in reaching your target audience. While both advertising and influencer marketing can increase site traffic, people are more likely to buy your products based on an influencer’s recommendation than an ad.

With influencer marketing, some niches work better than others. Popular niches include fashion, beauty, travel, food, technology, entertainment, family, and fitness. But that doesn’t mean you can’t use this marketing tactic in other niches. As long as there are people who are influential with the audiences you want to reach, influencer marketing is worth considering. Since people perceive influencers as trustworthy, using influencer marketing can be an excellent way to spread the word about your business, products, and services.

There are multiple ways to measure the success of an influencer marketing campaign, and they all involve analytics. For example, you can create special links for your influencers to use (similar to affiliate marketing) and track referral from these links in Google Analytics. You can also measure likes and shares via a social media analytics tool. And you can use goals in Google Analytics to see when people who follow an influencer’s link buy your products or services.