Custom B2B App Development for an E-Commerce Platform

Business Type	Men's Grooming & Lifestyle – E-Commerce
Client Requirements	Custom B2B Functionality, Shopify Integration, and Improved Wholesale Management
Our Goal	Enhancing the Existing Shopify Store with a Tailored B2B Solution

Client Expectations

The client, operating an e-commerce store for men's grooming products, required a custom B2B solution to manage wholesale orders and streamline business-client interactions. The primary goals included:

• Wholesale ordering system with tiered pricing
• Business account registration with approval process
• Seamless Shopify integration for inventory and order management
• Improved user experience for bulk buyers

Website: https://dandymen.com/

Our Solution

We developed a custom B2B app to seamlessly integrate with Shopify, providing advanced features for bulk buyers while maintaining the simplicity of the existing e-commerce platform.

Overview of Development

• Designed a wholesale login & registration system
• Implemented tiered pricing & bulk order functionality
• Integrated order approval workflows for business accounts
• Enhanced inventory and customer management within Shopify

How We Executed the Plan

1. Research & Planning
   • Understood client requirements and analyzed existing Shopify functionality
   • Designed B2B workflow tailored to business customers
   • Outlined pricing structures & approval processes
2. Custom App Development & Integration
   • Developed a Shopify-compatible B2B app
   • Implemented wholesale account registration & login
   • Enabled tiered pricing based on customer type
   • Integrated with Shopify’s inventory & order management system
3. User Experience & B2B Features
   • Created a user-friendly B2B portal
   • Added quick reorder functionality for wholesale buyers
   • Integrated automated invoicing & tax calculation
4. Testing & Deployment
   • Conducted extensive testing for order flows & app stability
   • Optimized app for Shopify speed & performance compatibility
   • Provided training for client to manage wholesale operations

Challenges & Solutions

• Managing B2B & B2C Orders Together: Built a hybrid solution that works alongside existing Shopify setup
• Custom Pricing for Wholesale Buyers: Implemented automated tiered pricing based on user category
• Approval-Based Business Accounts: Developed a registration approval process for verified buyers
• Seamless Shopify Integration: Ensured smooth synchronization with inventory & order systems

Results & Achievements

• Streamlined wholesale operations, making bulk ordering easier
• Increased B2B conversions with a dedicated business portal
• Automated pricing & approvals, reducing manual workload
• Seamless Shopify experience, ensuring minimal disruption to existing customers

This custom B2B app significantly enhanced the client’s ability to manage wholesale transactions, offering a scalable solution that supports both business and retail customers.