Complete Ecommerce Solution

Tech2Globe has bunch of people, specialized in End to End E-Commerce for the day-to-day management and operation of a E-Commerce website. Online Store owners spend a lot of time interacting with developers for day-to-day for their e-commerce activities, so we have built up a clear picture of what it takes to be effective. Bear in mind that – day-to-day – there’s going to be a lot of ongoing change and updates, working in the E-Commerce Admin Panel and managing e-commerce processes operationally (as opposed to strategic or conceptual activities).

We have been working with 30+ businesses tirelessly to give them the tools, resources and support to be successful (& self-sufficient) with their E-Commerce websites. Some clients get on extremely well, others find it hard: Hiring a dedicated E-Commerce administrator will help Store owners on their main focus of business rather than spending day and night in administrating websites.

Detailed responsibilities would include:

• Update product information and content on the website
• Create banners, images, promotions etc. for display on the website (using products like Photoshop)
• Update content managed areas (copy & artwork)
• Manage website configuration & parameters (e.g., payment options, stock management)
• Investigate and report any operational/technical issues arising
• Scope and document ongoing website functional projects/improvements
• Test and deploy functional projects/improvements
• Liaise with e-commerce agency regarding the day-to-day management of the website
• Liaise with internal resources regarding the day-to-day management of the website
• Evaluate approaches & strategies to improve website sales conversions & customer engagement
• Understand and develop sources of traffic (and the factors that influence it): email, SEO, PPC, affiliates, social media, catalogues etc.
• Liaise with agencies or in-house teams to implement and support campaigns
• Investigate, evaluate and assess new ways of generating additional traffic/orders
• Produce reports to analyse the performance of all online marketing campaigns and promotions (via reports, analytics, surveys etc.)
• To meet and exceed all agreed performance objectives (sales, conversions, engagement)
• Continuous improvement of customer satisfaction
• Meet internal service levels for website activity and management
• Maintaining an excellent level of service to the business

Role of E-Commerce administrator will be:

• Generate and update website content (products, content, promotions)
• Work with agencies / Digital Marketing Manager to build traffic & sales via the website
• Plan, define and implement website changes and functional improvements
• Maintain and update the online marketing plan for the website
• Monitor key performance indicators on the website and develop plans to improve them

They will have below traits for the online store:

• Understanding of the disciplines required to drive traffic to retail websites (PPC, email marketing, link generation, online PR, SEO, offline marketing and PR, affiliate programmes, etc.)
• Understanding of order management and customer fulfilment in an e-commerce context
• Experience using packages like Excel and Photoshop
• Computer literate with an understanding of basic web technologies (FTP, browsers, basic HTML, data files)
• Familiar with data management
• Previous experience with website or e-commerce CMS
• Basic understanding of Google products such as Webmaster Tools & Analytics (desirable)
• Experience with Magento (a plus)